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A 4-step guide to creating a self-service marketing organization

Self-service marketing increases efficiency, gives marketers more skills and lets marketing operations focus on strategic issues. Marketing operations teams have a big problem with staff burnout and turnover. Among the many reasons for this is the amount of time spent doing the same tasks over and over for different campaigns. Fortunately, there is a solution —

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How to sharpen your B2B marketing experience strategy

Make sure you’re delivering experiences to buyers with the right level of targeting. If your customer is a business, there can be multiple decision-makers and influencers within an organization to engage. That’s why many teams implement an account-based marketing (ABM) strategy.  In doing so, marketers need to deliver the experiences and content that are appropriate

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On the 1st Day of Christ-mas!

On the 1st Day of Christ-mas!

Bonus Time! Here’s a Christ-mas epilogue, the last of Doug’s 12 Days of Christmas.Thank for joining me on this ride,  a storybook tour at the intersection of the song, the children’s game, tradition, culture, and Christ-mas. If you’ve missed a few, check your in-box from yesterday, or pingDoug@doughowe.com. Today, on “The First Day…,” it is not about a

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Good Morning Aviators!! …What does Maverick, Top Gun, and Tom Cruise have to do with the 12 Days of Christmas? …I’ll get to that.

Welcome to a bonus series for Monday Moments leaders and friends: The 12 Days of Christmas. I hope these short boosts make each day of this Christmas season a little more inspiring, a little less commercialized, a little more positive, a little less of a grind, and a little more spiritual, as we all seek

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partner sample page

Two things you can post about partners, You can either post their logo or you can just use anchor text like for example: Instant Web Tools and then hyperlink it and repeat.  IWT SEO  IWT Web AnalyticsTeam AlejoKingdom Legacy Ministries Those are the example of anchor text. Let me know if you need help.

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