Doug

Six Geese A-Layin’: The Creator, Six Days, then Rest

Welcome to another of this year’s Doug’s 12 Days of Christmas, at the intersection of the song, the children’s game, tradition, culture, and Christ-mas. If you’ve missed a few, check your in-box from yesterday, or ping [email protected]. Today. “Six…” Six. I’ve known a lotta 6’s through the years. Big Six. Pick Six. Sixpence. Seal Team

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A 4-step guide to creating a self-service marketing organization

Self-service marketing increases efficiency, gives marketers more skills and lets marketing operations focus on strategic issues. Marketing operations teams have a big problem with staff burnout and turnover. Among the many reasons for this is the amount of time spent doing the same tasks over and over for different campaigns. Fortunately, there is a solution —

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How to sharpen your B2B marketing experience strategy

Make sure you’re delivering experiences to buyers with the right level of targeting. If your customer is a business, there can be multiple decision-makers and influencers within an organization to engage. That’s why many teams implement an account-based marketing (ABM) strategy.  In doing so, marketers need to deliver the experiences and content that are appropriate

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Welcome to Day 3 of this year’s 12 Days of Christmas, at the intersection of the song, the memory-and-forfeit children’s game it’s based on, the Christmas story that it’s based on, and some lively present day applications.

Today, for Sunday Lord’s Day, we come to the “Ten Lords-a-Leapin’.” I don’ know who the lords were or what they were leapin’ for, but the 10 was representative of the Ten Commandments. No, not the Charlton Heston ten, or even the Mel Brooks 15, but the Raiders of the Lost Ark ten, the first

Welcome to Day 3 of this year’s 12 Days of Christmas, at the intersection of the song, the memory-and-forfeit children’s game it’s based on, the Christmas story that it’s based on, and some lively present day applications. Read More »